General Info

Founded in 1995, Applied Research & Consulting LLC is a full-service public opinion polling, market research and data analysis firm offering strategic insights for business and government based on understanding of attitudes, behavior and social context. The company capabilities include brand positioning, tracking/trend as well as constituency studies, advertising, marketing communications and web response testing. Applied Research & Consulting LLC serves industries, such as financial services/regulation, health care/pharmaceutical, print media/magazines, consumer products/retail, etc. Some of the company's clients include Chubb Insurance, NBC Universal, Meredith Corporation, European Commission and Jones Apparel Group.